If your business is not getting a lot of traffic or interaction on your website, you would benefit from a professional SEO service – especially if you are a small business. Professional SEO services involve taking on the responsibility of your business’s website, performing page optimisation, growing website traffic, lead volume and brand awareness, and much more. Essentially, SEO services try and grow your business, by attempting to rank your website higher on major search engines such as Google, Yahoo! or Bing.
What Does the Service Involve?
No interaction? No problem, SEO services are responsible for ensuring on-page optimization through developing strategies tailored to your company, that aim to increase the website’s search engine rankings. Professional SEO services are a crucial factor in digital marketing, as everything is affected by SEO. A business could have an aesthetically pleasing website, but without exceptional SEO they are not going to rank.
However, this is just the foundation of SEO services, they are also responsible for: establishing realistic goals that demonstrate site improvement, perform ongoing keyword research, monitoring daily performance and activity, negotiating contacts for collaborations, and writing compelling, high-quality website content such as blog posts and page descriptions.
Many people are not aware of the technical side of SEO. Technical SEO refers to website and server optimisations, in simpler terms it is the non-content elements of a businesses website. Professional SEO services involve performing an analysis of your website to try and help search engine spiders index your site more efficiently. As well as this, technical SEO works to fix the errors on your website such as: slow page speed, duplicate content, broken links, and no HTTPS security.
What Skills are Needed for Professional SEO?
There are many skills needed in order to be a top quality SEO, such as:
Critical Thinking, Technical Skills, Efficient Communication, Analytical Skills, Adaptability, and Social Skills.These are just a handful of strengths to have when aiming to be a Professional SEO.
It is vital to remember that everyone is different and comes from different backgrounds. Many people who have worked/are training to be in SEO services are marketers, journalists, students, or even musicians. Anybody can become a professional SEO.
Be My Social
Be My Social is your social media marketing agency, your SEO agency, and your web developers. Based in South Yorkshire, our team is here to support your brand in all aspects of communication and design. Interested in our Professional SEO services? Click here. Alternatively, check out our Instagram and Facebook.