Spotfy Advertsement
Spotify Ads
With thousands of songs and podcasts, users spend hours listening to Spotify every day. So, it’s no wonder that many businesses are turning to the music platform to advertise their services.
Here at Be My Social, our advertising specialists can create and upload Spotify adverts for you and your business.
There are multiple different types of ads on Spotify that we can play and each comes with their benefits.
Spotify can be a great platform for advertising because usually when someone is listening to music they become focused on the beat and an interruption from the beat is a great way to grab their attention.
Why Advertise on Spotify?
Spotify ads are targeted to users based on their listening habits. Therefore, they are more relevant, personalised and likely to resonate. But, it also gives advertisers the opportunity to go fully creative! Our specialists can write scripts, and create and upload Spotify ads for your business.
Available Advert Types
All Platform Ad’s
These adverts are the simplest adverts available to upload. This method of advertisement is good as it means that your ad will reach your target audience no matter the device. The way your ads show is by playing in between songs when the users are active on the platform. You also get a clickable button that people can click to go to the target URL. If you want to try advertising then this method will help you understand who listens to your ad and who converts.
Sponsored Sessions
These adverts display solely on mobile and tablet. Sponsored sessions play 30 minutes of uninterrupted music as a trade-off for the user watching a full-length advertisement. This method works well if you have an ad that you know converts.
Video Takeover
These advertisements play on mobile and tablet only and instead of just listening to the audio, the user gets a complete video for more of a premium experience. This helps as the user becomes more engaged with the advertisement and it comes with a clickable companion unit so Spotify users can click to go to your target URL.
Leaderboard
On desktop and the web, this advertisement shows on the leaderboard for 30 seconds.
Overlay
The overlay advert is a fixed point image that displays when someone returns to the application. It kind of mimics a banner ad that you would usually see on an app.
Homepage Takeover
This advertisement only works on a desktop as a standard display advert. It works by giving you a spot on Spotify’s homepage for a day with a clickable advert. You can include interactive elements to make the ad more engaging.
Sponsored Playlists
A sponsored playlist works on every platform and has the largest outreach by serving as a sponsor of Spotify. Your ad’s displayed on Spotify’s sponsored playlist. It’s a lot like you are investing in real estate with this advert placement.
Available Advert Types
All Platform Ad’s
These adverts are the simplest adverts available to upload. This method of advertisement is good as it means that your ad will reach your target audience no matter the device. The way your ads show is by playing in between songs when the users are active on the platform. You also get a clickable button that people can click to go to the target URL. If you want to try advertising then this method will help you understand who listens to your ad and who converts.
Sponsored Sessions
These adverts display solely on mobile and tablet. Sponsored sessions play 30 minutes of uninterrupted music as a trade-off for the user watching a full-length advertisement. This method works well if you have an ad that you know converts.
Video Takeover
These advertisements play on mobile and tablet only and instead of just listening to the audio, the user gets a complete video for more of a premium experience. This helps as the user becomes more engaged with the advertisement and it comes with a clickable companion unit so Spotify users can click to go to your target URL.
Leaderboard
On the desktop and the web, this advertisement is shown on the leaderboard for 30 seconds.
Overlay
The overlay advert is a fixed point image that displays when someone returns to the application. It kind of mimics a banner ad that you would usually see on an app.
Homepage Takeover
This advertisement only works on a desktop as a standard display advert. It works by giving you a spot on Spotify’s homepage for a day with a clickable advert. You can include interactive elements to make the ad more engaging.
Sponsored Playlists
A sponsored playlist works on every platform and has the largest outreach by serving as a sponsor of Spotify. Your ad’s displayed on Spotify’s sponsored playlist. It’s a lot like you are investing in real estate with this advert placement.
If you’re not a fan of Spotify, we also offer a radio ads service.
Check Out Our Advertsng Case Studes!
