The Importance of Networking: What Positive Impact Connecting With Other Businesses Can Make

As a business owner naturally you may think prioritising customers should be your number one focus. However, the benefits of networking with other business owners should not be overlooked.

With things constantly updating and evolving, having knowledge of the latest trends and the ‘next best thing’ in your field will help keep you on your A-Game.

Being the last to find out about certain updates may lead to a loss in profit. Mentioning new business models or improvements isn’t going to have much of a significant impact if released by other companies similar to your own. The reason being, everyone else already knew ahead of yourself. Chances are, they’ve invested their money already elsewhere.

Ways You Can Connect With Fellow Business Partners

LinkedIn and Facebook are both great places to start. Sending a message and reaching out to others may seem daunting, but people are a lot more open-minded and receptive than you’d think.

Start with common interests, think about how you can relate to one another and start from there. Even offering a simple compliment and expressing that you’d love to connect to discuss business further, can go a long way.

As the common business mantra implies, ‘You don’t ask, you don’t get’, so put yourself out there; the worse that can happen is they don’t reply, in which case, on to the next one.

How Connecting With Others Can Be Beneficial

Company expansion; connecting with other individuals can provide you with more opportunities to venture out in other areas of the UK, and find gaps in the market where your services can be of more value.

Therefore higher levels of involvement and more exposure to the consumer market will enhance your profit.

This is especially beneficial if you’re a new business trying to make your mark in the industry, keep an eye out for local networking events advertised online.

Remote Working Made Easy

Prior to lockdown, an expectation was held to be stationed in your office or your work site 5 days a week, depending on the nature of your business of course.

Although the years of Covid are now long behind us, the ways in which we all had to adapt have still remained beneficial in today’s world of work. There’s a lot more flexibility as to where you can work, so long as there’s a stable wifi connection and you’re getting your workload completed, a lot of companies are happy to have you work remotely.

This can increase your ability to network dramatically, it puts you in a position where you’re able to travel around the UK or potentially, even connect with business partners on an international level.

Again, this can help to build company rapport. Having a good reputation proceeding with your business will naturally draw many more people into your network stream; from investors to clients, and potential partners.

It’s always good to have people you can build relationships with and rely on, as much as we’re all experts in our own field of business, being open-minded to what you can take on from similar industries helps you to progress and move forward.

Take a look across social streams such as Twitter and LinkedIn, and see who you can connect with today.

Be My Social is a digital marketing company based in Doncaster, South Yorkshire. Professional SEO, graphic design, Grindr advertising, and networking are just a few examples of the services we offer. For more information, fill in our contact form, and a member of our staff will get in touch. Alternatively, follow us on Instagram to keep up to date.